JAMB Subject Combination for Marketing 2026/2027

Hello there! Are you a planning on writing the 2026/2027 Unified Tertiary Matriculation Examination to study Marketing in an accredited Nigerian institution? If so, then we have written this article to provide you with the necessary guidance on JAMB subject combination for Marketing 2026/2027, the exact information you should not miss out on.

JAMB Subject Combination for Marketing

To apply for Marketing, JAMB approves the following four subjects:

1. English Language
2. Mathematics
3. Economics
4. Any other Social Science subject (e.g., Commerce, Government, or Accounting)

Eligibility Requirements

To qualify for admission into Marketing, candidates must meet the following criteria:

UTME Candidates

1. O’Level Requirements
   Candidates must have at least five credit passes in their O’Level results (WAEC, NECO, or equivalent), including:
   • English Language
   • Mathematics
   • Economics
   • Commerce or Government
   • Any other relevant subject (e.g., Accounting or Geography).
2. UTME Cut-off Mark
   The cut-off mark for Marketing generally ranges between 180 and 220, depending on the institution. A higher score improves your chances of securing admission.

Direct Entry Candidates

1. Advanced Level Qualifications
   • Two A’Level passes in Economics and one other Social Science or Commercial subject.
2. ND/NCE/HND/Bachelor’s Degree
   • A National Diploma (ND) or Higher National Diploma (HND) in Business Administration, Marketing, or a related field with at least an upper credit.
   • NCE holders with relevant subject combinations may also be considered.
3. Additional Requirements
   • Some universities may require Direct Entry candidates to participate in a screening process or submit a transcript.

Nigerian Universities Offering Marketing

Here are some of the leading universities where you can study Marketing in Nigeria:

1. University of Calabar (UNICAL)
2. Ahmadu Bello University (ABU), Zaria
3. University of Maiduguri (UNIMAID)
4. Rivers State University (RSU), Port Harcourt
5. Bayero University, Kano (BUK)
6. Nnamdi Azikiwe University (UNIZIK), Awka
7. Federal University, Lafia (FULAFIA)
8. Delta State University (DELSU), Abraka
9. Lagos State University (LASU), Ojo
10. Ekiti State University (EKSU), Ado-Ekiti
11. Abia State University (ABSU), Uturu
12. Nasarawa State University, Keffi (NSUK)
13. Imo State University (IMSU), Owerri
14. Federal University, Otuoke (FUOTUOKE)
15. University of Jos (UNIJOS)
16. Federal University of Technology, Akure (FUTA)
17. University of Uyo (UNIUYO)
18. Kogi State University (KSU), Anyigba
19. Enugu State University of Science and Technology (ESUT)
20. Babcock University, Ilishan-Remo

Frequently Asked Questions (FAQs)

Q: What subjects must I register in JAMB to study Marketing in 2026/2027?

A: To study Marketing, you must register English Language, Mathematics, Economics, and one other subject from Commerce, Accounting, or Government.

Q: Is Marketing a competitive course in Nigerian universities?

A: Yes, Marketing is competitive, especially in universities like UNILAG, UNIBEN, UNIZIK, and LASU but a good JAMB score and O’Level grades increase your chances of admission.

Q: Can an Art student apply for Marketing through JAMB?

A: Yes. Art students who have Economics and Mathematics in their O’Level results can apply, as long as they meet the subject combination requirements during UTME registration.

Q: What is the minimum JAMB score I should aim for to study Marketing?

A: The minimum score is usually 180, but to secure a place in top universities, you should target 220 or above, as Marketing courses often attract many applicants.

Q: Do polytechnics in Nigeria offer Marketing as well?

A: Yes, several polytechnics offer ND and HND programs in Marketing, such as Yaba College of Technology (YABATECH), Federal Polytechnic Nekede, and Kaduna Polytechnic, with similar subject requirements to universities.

Q: What are the job prospects for Marketing graduates in Nigeria?

A: Graduates of Marketing can work in advertising, sales, brand management, market research, public relations, and digital marketing across industries like banking, FMCG, telecommunications, and e-commerce.